How to shop better from home and on your phone
It’s a question as old as time itself, what do women want? And while we shared some of those things in our Women’s Day video, a simple shopping solution is somewhere up there just under equal pay and death to creeps.
A Wishlist makes it easier to build better outfits and is the best way to ensure that you end up with gifts that you actually want. Because you need another yoga mat like you need another reason to skip your weekly yoga class.
Simply put, a Wishlist not only allows you to shop Superbalist at your leisure, adding items to your profile as you browse, which you may then purchase at a later date, it’s also the perfect thing for all those well-meaning relatives who seem to never get it right and the man who would love to surprise you but simply doesn't know your size.
Currently there are over ten thousand items added to a Superbalist Wishlist every day, and using this data we can confirm that when women shop on the site we're looking for tees, vests and camis, casual dresses, heels, sneakers and swimwear. Dive deeper into that data (yup, this is how we're so good at knowing what you want) and you'll find that the most Wishlisted products are a striped one-piece swimsuit from Cotton On, fresh white Vans Old Skool sneakers, and a two-pack bodysuit, black block heels and a wrap dress, all by dailyfriday.
So what exactly are we seeing here? That it makes sense to stock up on the basics now, because you can never have too many of these classic items, but then that it’s also a good idea to grab your summer must-haves before they're gone. The white Vans with the striped swimsuit and our denim shorts? Summer pool party look sorted.
Ultimately it’s a great mix of on-trend items and versatile basics: the type of edit that can be mixed and matched with ease.
So why are we telling you this? Because it’s likely that these items will sell out. So don’t sleep, and make the most of your Wishlist.
Is something you love out of stock or 'On Hold' in your size? That's where 'Add to Waitlist' comes in. If the piece is restocked or someone releases it from their Cart, you'll get an email notification right away – then it's up to you to head to Checkout as quickly as you can.