From fashion delivered easily and efficiently to your door to the award-winning content we create on The Way of Us, Superbalist is thinking big and innovating every day. Fashion is one of the truest ways to express one’s identity, and we believe in giving people the means to do just that.
Our vision is to be the most loved and influential fashion destination in South Africa. This motivates us to create fantastic products and customer experiences for our community of shoppers. Our intention is to give our customers the confidence to be who they want to be through everything we do.
Whether you’re looking for the finest fashion or the pieces to complete your apartment, you’ll find it here. We’re a multichannel platform, accessible on web, mobile, and our award-winning app – telling our story on our blog, The Way of Us, as well as our social channels.
Superbalist is a home for people who love fashion. Our customers are ambitious, youthful, and fashion conscious. They know that fashion communicates their identity and take care in making a statement through their style, whatever that might be.
12000+ products, updated daily
300+ international and local brands
More than 3 million web visitors in peak months
Free delivery + returns*
Same-day + next-day delivery in JHB + CT
Original editorial content published daily