Kidswear

Our new children’s clothing department features brands like adidas Originals and New Balance to bring the heat for those tiny feet, while Minoti, Name It, and more favourite children’s fashion brands provide only the finest quality clothing to keep the kids looking cooler than ever.

Leaving no baby behind, we’ve carefully chosen only the most comfortable little clothes for them. Our range of babygrows and sleepsuits from Babaluno, tiny shoes from Shooshoos, and little accessories from Character Fashion are all sure to put big smiles on small faces.


Superbalist’s expansive selection of kids’ fashion is sure to keep the little ones’ looks on lock. With kicks that even you’ll covet, and clothing that’s as on-trend as it is high-quality, there’s really no reason not to get them looking as good as you do. From joggers to jeans, cardigans and caps, shoes and shirts, we have everything you need to dress them up, or down, to your heart’s desire. Shop kids’ fashion online with Superbalist and have it delivered to you anywhere in South Africa.


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BEST SUMMER EVER
BEST SUMMER EVER

There’s never been a summer like this: more styles, more brands, more fun

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BESTSELLERS UNDER R199

BEST SUMMER EVER
GET SWIMMING FROM R199

What’s a summer without some poolside fun

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SUNSHINE-READY SHOES

Take on summer with playful shoes

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THEIR FAVOURITE BRANDS


NEW, NEW BALANCE
THE ORIGINALS

Can you kick it? Yes you can!

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BEST SUMMER EVER
THE COTTON ON SHOP

Kit the little ones up in graphic tees, stripes + more

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Kid's Fashion

It’s never too early to let your little ones express themselves through the way they dress or decorate their bedrooms and playrooms. We have a wide selection of clothing, shoes and accessories to keep your kids dressed in the latest fashion, as well as decor pieces to help turn their bedrooms into the ultimate dream destination. Our toddlers' range includes a wide selection of adorable bibs and booties, socks and sun hats to keep your cuties protected from harsh weather. Start your future fashionista off on the right foot with the cutest baby grows and sleepsuits to ensure that nap time is as comfortable as possible. Shop boys’ and girls’ clothing, accessories, swimwear and shoes from brands such as Pop Candy, Baby Corner, Twin Clothing and Minoti.






Make fashion fun for your kids as they begin to develop their own style. Our range for kids aged 2 to 8 years is filled with awesome character tees and accessories, cosy jackets and knitwear as well as the bottoms and playsuits that will make playtime a whole lot more enjoyable. The girls’ dresses and skirts come in a wide variety of styles and colours and are perfect for both special occasions and embarking on wonderful adventures. Shop from brands such as Roxy, Lizzard, Character Fashion and Converse. The boys’ section offers printed tees, quality bottoms and snug sleepwear from Cotton On, Guess and Soviet.


Keep your tweens and teens aged 8 to 16 years dressed in the freshest gear, perfect for a full day of fun with their mates. Browse through our wide selection of accessories for boys and girls including jewellery, sling bags, wallets and sunglasses from brands such as Jewels and Lace, Name it Kids and Billabong. Shop trendy dresses and skirts from Rebel Republic and hoodies, jackets and knitwear from Brave Soul, Hurley and RVCA. Complete your teens’ looks with sandals, flip-flops and sneakers from Vans, Bubblegummers and adidas Originals. We’ve got everything your young fashionista needs to make a stylish statement.


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