Celebrity Mom Style Tips

Why dress like a regular mom when you can be a cool mom?

Words: Daniël Geldenhuys | Photography: Getty

Since motherhood is a constant state of selfless servitude, it goes without saying that there's a lot less time to get dressed. Your AB (After Baby) life is completely different, often resulting in fashion getting kicked a few notches down your daily priority list.

You don't have to live like this. You're not a regular mom, you're a cool mom –and you should dress like it. It's simpler than you think: just follow the lead of six of the coolest celeb moms on the planet. Your mortal mom lifestyle may differ slightly from theirs, but that doesn't mean your sense of style has to.

Kim Kardashian West (The active mom)

Kim Kardashian West - Active mom

KKW elevates practicality, serving ready-to-wear athleisure with North, adorable in pink. The secret to Kim's look is the all-black-everything. Her workout shorts, crop top and bomber feel street smart paired with an envelope waistbag (here's how to wear the trending accessory). The thigh-high boots take it to the next level.

Victoria Beckham (the business mom)

Victoria Beckham - Business mom

What better way to affirm your cool mom status than taking your son to the Dior Homme SS19 show, sitting front row with Kate Moss, Lennny Kravitz and Naomi Campbell? In a recent interview on The Barneys Podcast, Victoria said she basically only wears clothing from her eponymous label. It is designed for her contemporary super mom lifestyle, after all. Here, she's thriving in summer colour blocking that offsets loud red power trousers with a romantic powder blue blouse. Brooklyn keeps it classic in monochrome, a smart call considering he's surrounded by icons.

Sarah Jessica Parker (the occasion mom)

Sarah Jessica Parker - Occasion mom

If Barbie grew a little older and had kids, she'd probably look something like SJP taking her daughters Marion and Tabitha to the New York City Ballet Spring Gala. For a formal family moment, you can't go wrong with a selection of gorgeous feminine dresses. When you're the woman who played Carrie Bradshaw and has her own shoe collection, of course you're gonna add a super sparkly heel for a little everyday dazzle.

Beyoncé (the supreme mom)

Beyoncé - Supreme mom

Of course Beyoncé and Blue Ivy's idea of mother daughter time involves a courtside selfie at the 67th NBA All-Star Game. Blue should aspire to dress like her mom when she's older: in a contemporary high-low balance involving a retro logo hoodie and bold skirt paired with unexpected see-through heels and slim shades. It's certainly a moment worth capturing.

Gwyneth Paltrow (the quality mom)

Gwyneth Paltrow Quality mom

Gwyneth Paltrow, of all people, is here to prove that even celebrity moms aren't always serving brilliant street style fashion moments with their kids. Still, you can bet Gwyneth's throw-on-and-go look has been immaculately curated by the Goop mastermind herself. She cares about things like quality, fit, and free trade. There's an unquenchable yet subtle sense of style that comes through both in the fit of her clothes and character-defining cuff and chain necklaces. Also, shout out to Moses and Apple for bringing some colour to the story with their tees. 

Cindy Crawford (the model mom)

Cindy Crawford (the model mom)

Cindy and Kaia are fashion royalty. They know exactly how to keep the industry transfixed, and how to toughen summer's flirty dress mood. Cindy adds a biker in a matching hue, while Kaia pairs hers with black Chucks. You get the idea these two could easily share a wardrobe – is that not the ultimate mother daughter style goal?

Check out our Kids page for the latest stylish mini-me drops and if you'd like to elevate your mom's style, here's how to gift mom – and everyone else in your life – on a budget.

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