RVCA, pronounced “Rew-ka”, is a California-based clothing brand founded in 1999 by Pat Tenore and Conan Hayes, a professional surfer from Hawaii. This design-driven lifestyle brand transcends passing trends and focuses on eternal style. RVCA symbolises the balance of opposites, like nature and industrialisation, and how they coexist. RVCA has always been popular amongst skateboarding and surfing culture, and embodies a free spirit, individuality, creativity and style. RVCA t-shirts are ideal for any environment, from the beach to the streets. Simple yet cool, rock your RVCA t-shirts in comfort, ease and style.