Slip into Comfort and Freedom with Gowns

Gowns are elegant long dresses that usually come with a tie-up belt to secure it in place. These stylish pieces are usually worn at home as sleepwear or dressing gowns. It is a comfy piece that comes in varying lengths, so you can choose the one that works best for you. This apparel is tailored with quality fabrics, like airy cotton, soft polyester, and elastane blends, so that you always stay comfortable. You can pick a versatile maxi black gown to unwind before bed or let your little ones relax after bathtime in a fluffy hooded gown for kids. If you have been looking for soft gowns to relax in or evening gowns for a more formal touch, Superbalist is the place to shop! We have an impressive collection of gowns for women and kids in multiple styles.

Explore the Cosiest Gowns at Superbalist

Superbalist houses an impressive collection of gowns for women and kids in unique styles and designs to suit every need. Stay comfortable in a light cotton gown at home, or choose a party wear gown for an elegant evening look. Here are the popular types of gowns available on Superbalist.

For Women

Maxi Gown

This white gown flaunts a maxi-length, with three-quarter sleeves and a front-tie detail. It is tailored with pure cotton for utmost comfort. This piece also comes in black.

Maternity Gown

Stay relaxed in a maternity gown in midi-length. It is crafted with soft polyester and an elastane blend. This style also comes in a cotton blend with bishop sleeves and colours like pastels and neutrals.

Kimono Gown

This satin gown features lace trims on the cuffs and the hem, and comes with a belt. This versatile gown comes in pink and blue. It can also be worn as a jacket for a touch of luxury.

For Kids

Hooded Gown

A hooded long-sleeved gown, this one gives a faux-fur feel to the wearer and comes with side pockets. Pick this style for your little angels from pink, dark green, blue, peach, and more colours.

A Guide to Picking the Right Gowns

Selecting the right gown can be confusing, especially with so many options. This clothing item comes in various styles and fabrics, and is perfect for wearing around the house. Some of these, like designer gowns, are meant to be worn for formal occasions. Read on to know more about choosing the right gown.

Fabric

Cotton gowns are ideal for summer months and humid weather. Polyester and elastane blends are better suited for fall and winter. Fluffy fabrics are ideal for kids and provide a cosier feel. So, keep the climate in mind when picking a gown.

Design

Maxi gowns offer more coverage, compared to midi- and mini-lengths. Some gowns also feature hoods with animal ear details on them. These hooded gowns are ideal for kids as well adults who want a touch of playfulness.

Purpose

Dressing gowns are meant to be worn at home, while evening gowns are designed for evening wear around the house. So, do consider the purpose before you make the purchase.

Shop for Gowns on Superbalist

Get comfy gowns and more cosy clothing online on Superbalist – South Africa’s number one online destination for fashion, beauty, and home decor. Discover your new favourite go-to loungewear from our selection of cotton sleepwear. Complete any outfit with the right innerwear from our expansive lingerie department. Pick the right bras for every outfit from our remarkable range. Put the finishing touches to your elegant look with stylish sandals and more. Make the most of all that we offer with our free delivery and easy returns and exchanges! So what are you waiting for? Start shopping at Superbalist – the most loved online shopping destination – right away!

Gowns

GOWNS

for him, her + kids

Cotton terry dressing gown - light mole

Dressing gown - beige

Waffle Dressing Gown - Oat

H&M Studio: Sequined evening gown - beige

Gowns