An essential skincare product to add to your routine is a serum. Serums are thinner products that penetrate your skin further to achieve a deeper level of moisture, leaving your skin looking and feeling fresh. Elizabeth Arden serum helps plump, firm and hydrate the skin. This American beauty brand has always been about enhancing women’s natural beauty, and blends science and nature to develop a woman’s finest natural assets. Elizabeth Arden skincare is designed to benefit, not mask the skin. Elizabeth Arden serum will leave your skin feeling and looking supple, soft and refreshed.