Ted Baker is a global lifestyle brand, known for its “quirky” and high quality designs offering menswear, women’s wear, accessories and everything in between. Ted Baker has its heritage in British tailoring combined with a thoroughly contemporary outlook. Ted’s overall approach is focused on his unwavering attention to detail and firm commitment to quality. Ted’s eye for detail remains as true to his roots as ever in his coveted optical collection. Quirky distinctive styling meets handcrafted quality, for an ocular spectacular that mixes and matches bold colours and patterns to create unparalleled, individual eyewear. With frames lined in unique prints, and hidden trims concealing messages, Ted’s eyewear is as inventive and original as it is upbeat and vibrant. The Ted Baker Eyewear collection is unique, drawing its inspiration from the spirit of Ted: stylish, original and life like, never to be taken too seriously! The Ted Baker Eyewear Collection is for men & women, from 25 years who are stylish, fashion conscious & has a humorous attitude.