10% Azelaic Acid Water Serum

Combat breakouts, redness and dark spots with our potent yet gentle 10% azelaic acid serum. This powerhouse treatment unclogs pores, reduces inflammation, fades post-acne marks and hyperpigmentation, evens skin tone and soothes rosacea-prone or sensitive skin. Ideal for daily use, it delivers clearer, calmer and more radiant complexion without harsh irritation.

Key Benefits of This 10% Azelaic Acid Serum

Acne & Blemish Control - Targets bacteria and congestion for fewer spots and clearer pores
Redness & Rosacea Relief - Reduces inflammation and soothes irritated, flushed skin
Hyperpigmentation & Tone Correction - Lightens dark marks, post-acne scars and uneven patches
Gentle Exfoliation & Texture Improvement - Smooths roughness without harsh peeling
Antioxidant & Barrier Support - Protects against environmental stress while strengthening resilience
Struggling with persistent acne, rosacea redness, post-acne marks or uneven pigmentation? Our 10% azelaic acid serum offers a dermatologist-favoured, science-backed solution in one gentle formula. Azelaic acid - a naturally occurring dicarboxylic acid - stands out for its versatility: it tackles multiple concerns simultaneously while remaining kind to sensitive and reactive skin types. At 10%, this concentration delivers clinically supported results for blemishes, inflammation, discolouration and texture without the irritation often seen with stronger actives.

Why 10% Azelaic Acid Is a Game-Changer for Problem Skin

Azelaic acid works through several key mechanisms: it has antibacterial properties to combat acne-causing bacteria, anti-inflammatory effects to calm redness and irritation, and tyrosinase-inhibiting action to reduce melanin production and fade hyperpigmentation. At 10% - a popular and effective over-the-counter strength - it visibly:

Clears and prevents acne by unclogging pores and reducing breakouts

Soothes rosacea symptoms, including persistent redness and sensitivity

Fades post-inflammatory hyperpigmentation, dark spots, acne scars and melasma

Evens skin tone and improves overall radiance

Gently refines texture and minimises congestion without over-drying

Dermatological research and user experiences highlight that 10% azelaic acid provides noticeable improvements in clarity, calm and evenness within 4-12 weeks of consistent use. It is especially valued for being pregnancy-safe (consult a doctor), non-photosensitising and compatible with most routines - making it a staple for acne-prone, rosacea-prone or pigmentation-focused skincare in the UK.

The lightweight, fast-absorbing serum texture makes it easy to layer morning and night, ideal for all skin types - especially sensitive, combination or oily.

How to use:

After cleansing, apply 2-3 drops to face and neck. Gently pat in until absorbed, then follow with moisturiser. Use AM and/or PM - many find it excellent in the morning under SPF or at night for repair. Start with every other day if new to azelaic acid, then build to daily use. Always apply broad-spectrum SPF 30+ in the daytime. It layers well with niacinamide, hyaluronic acid or gentle moisturisers; avoid combining with strong retinoids or high-strength acids initially.

Who Should Use This Serum?

Acne-prone or blemish-prone skin needing clearer pores and fewer breakouts

Rosacea or redness-prone types seeking calm and reduced flush

Those with post-acne marks, hyperpigmentation, dark spots or melasma

Sensitive or reactive skin wanting multi-benefit treatment without irritation

Anyone desiring brighter, more even tone in a gentle formula

Patch test first. Consult a dermatologist if pregnant, breastfeeding or using prescription treatments.

Fundamentals Skincare is

Vegan friendly
Cruelty-free
Cosmeceutical grade
Fragrance-free
Made in South Africa
What's in the box
1 x Fundamentals 30ml glass amber dropper bottle