Locked Kiss Ink™ 24HR Lipcolour - Ruby True

Colour: locked.
Comfort: loaded.

Lock in 24 hours of weightless colour with our kissproof, transfer-proof and waterproof liquid lipstick. Our exclusive Pigment Lock Technology features double-coated, ultra-refined pigments that gently hug lips with an imperceptible, flexible, breathable veil of full-coverage, rich matte colour. This good-for-lips formula comes nutrient-packed with passion fruit oil, coconut oil and shea butter for a comfortable, next-to-naked feel. No bleeding, no feathering – and no touch-ups needed. Its slanted, tapered precision applicator effortlessly doses lips with smooth, full, even colour, with a pointed tip that provides expert precision and controlled application. Our longest-wearing liquid lipstick to date is housed in luxe, high-tech packaging. Plus, it’s as easy to put on as it is to take off!

Key Claims & Benefits:

• Kissproof, transfer-proof, waterproof, budge-proof
• Mask-friendly; long-wearing and transfer-proof
• Long-wearing, 24 hours
• Colour-true, 24 hours
• Smudge-resistant, cake-resistant, settle-resistant, 24 hours
• Non-bleeding, non-feathering, non-flaking, 24 hours
• 99% said it was easy to apply to lips*
• 98% said it felt weightless on lips*
• 96% said colour applied evenly to lips*
• 92% said colour looked smooth throughout the day and kept lips feeling comfortable*

*Consumer testing on 143 panellists after one week of product use.

Usage:
Application:

• Apply to clean lips and wait a few minutes for the formula to set.
• Protect the formula and preserve freshness after applying by twisting the air-tight cap until you hear a click.

Removal:

• Dispense one to two pumps of Hyper Real Fresh Canvas Cleansing Oil into the palm of your hand and gently massage onto lips.
• Emulsify with warm water, rinse thoroughly and pat dry