This creative director keeps to a strict work uniform


Words: Nhlanhla Masemola | Images: Supplied

While getting our heads out of the sand and gearing up for another action-packed year filled with emails, resolutions and revolutions, we’ve consulted a few professional men with inspirational workwear style. Some are devout suit-and-tie believers, others let a comfortable pair of sweatpants lead the workwear way. But it all depends on what you do for a living, right? And ultimately, what works for you. Our stylish men are letting us in on how they get dressed to tackle their busy days. In this edition of On the Job, we feature the brilliant fashion designer and creative director Luke Radloff. With his love for minimalist design and artful-yet-functional clothes, Luke appreciates the meaningful things in life and his dress sense subtly showcases that.

What’s a typical day at work like for you?

I’m either in the studio working on production of the current collection or sourcing and conceptualising for the next collection.

And how do you usually get dressed for work? What are the items that you reach for first?

My brand is called UNI FORM and it’s consistent with who I am as a person – I wear a uniform. I spend my entire day and spare time thinking about and conceptualising clothes. I have a uniform that’s really easy. It’s generally either jeans and a T-shirt or jeans, a T-shirt and a sweater if it’s cold. That’s workwear. But I tend to stick to the classic workwear brands: Levi’s jeans, Converse or Nike sneakers, or tracksuits that are really basic, nothing fancy.

Since you have a personal uniform, is there anything you would never wear to work?

I have a very strict uniform and I generally stick to that. I probably wouldn’t wear a corporate or formal suit, unless it’s a special occasion.

With business dress codes becoming more relaxed, do you still see the suit as relevant in the workplace?

I think it depends, but I do think that a suit has become more street these days. It’s kind of obsolete.

Does functionality play a role in how you get dressed?


Do you have any personal style icons who you look to when getting dressed?

Probably other designers who I respect and admire, such as Dries Van Noten. He’s probably the main one.

What would you say is distinctive about your style?

I think just being quite classic and sticking to a uniform is what makes me stand out. A lot of people tend to wear a lot of trends, so they all seem to look the same.

Lastly, sneakers or loafers?

Sneakers, for sure. They’re practical and can add a sporty feel to formal looks.