The Black Friday Personality Test

Words: Annette Minaar | Illustrations: JP Fawcett

Every 29 November, Black Friday rolls around and is the universal time of the year when everyone gets to do what they love most: save and save some more. Your bank account will thank you for it, big time. And lucky for you, you get to skip the manic search for parking, winding in-store queues and even getting dressed, too, because Superbalist brings you one of the biggest sales of the year right to your digital doorstep. Hurrah!

Ever wondered what kind of Black Friday shopper you are? Who doesn’t love a quick personality assessment – daily horoscopes, Myers Briggs breakdowns or cracking open fortune cookies, anyone? That’s why we’re bringing you the next best thing. What kind of shopper will you be this Black Friday? (Cue, “That is so me!”)

THE SUPERBALIST EARLY BIRD

You have an A-type personality and take to punctuality competitively. Your Wishlist is already prepped, made public and shared with your inner circle. You won’t be making impromptu purchases on Black Friday (such rookie behaviour, right?) and can recite your payment and delivery method by heart. The chaos that Black Friday brings excites you as much as the meticulous list you created of everything you need.

THE SUPERBALIST SAVVY SHOPPER

You know what you want. More importantly, you know exactly how to get it in the easiest and least costly way possible. When life gives you lemons, you trademark lemonade. People often tell you that life has handed you a lot of luck, but you know it’s all you. Your only response to compliments on your style is that you got it on a double-discount sale. When it comes to Black Friday, your Wishlist has effortlessly been compiled and you know where all the best deals are happening, without research.

THE SUPERBALIST BIG SPENDER

Black Friday is a big deal for you. It’s the one time that you can have your cake and eat it. You’ve been saving for Black Friday for months and you cannot wait to let self-restraint off its leash. You don’t care for preparation. Black Friday is like stand-up improv to you. You’re fuelled by the energy of panic, decision-making and pressure and know that regardless of what happens, you’ll be happy with the results. May the savings be with you this Black Friday.

THE BLACK FRIDAY AVOIDER

You were into online shopping before people learnt how to EFT and now consumerism bores you. You probably don’t even know when Black Friday is, because you really don’t care. A shopping campaign has and never will determine when you shop. You enjoy browsing on online shopping platforms, but will never give The Man the satisfaction by adding to cart. Just be sure not to do your grocery shopping on 29 November. (FYI: That’s Black Friday).