Vans are not just one thing and neither are you. Celebrate being you and expressing yourself in every way imaginable
Photography: Ian Engelbrecht | Styling: Mira Leibowitz
Wearing a classic pair of Vans Authentic feels like the last day of school and the first day of summer – all the time. A feeling synonymous with last minute plans for the whole squad to roll down to the beach with your only friend who has a driver’s licence. Vans are not just one thing and neither are you – so always keep a backpack ready for any adventure that might come up. Whether you're a musician, photographer, skater, drummer or painter, Vans understand that it's the creative things you do to express yourself that makes you distinctly you.
Same goes for fashion. From short sleeve t-shirts worn with a long sleeve tee underneath, to denim jackets with washed out and rolled up jeans, Vans captures that carefree 90s aesthetic that encapsulates the spirit of being young, free and up for anything. Vans celebrates this sense of creative self-expression and their products reflect this. It’s all about adding innovative twists to renowned classics, creating a sense of something new yet reverting back to something iconic and timeless. The Authentic’s classic silhouette allows the person wearing it to create their own identity, while also allowing this identity to be malleable and up for change. The classic Vans look will forever be associated with being carefree, living your best life and exploring the city – the spirit of hanging out with your best friends, doing something completely unplanned and creating memories that you’ll never forget. It's this spirit of spontaneity, sense of freedom and the luxury of time, where things were a lot less complicated, that's reflected in the timeless designs of these sneakers.
Vans allows you to indulge in all forms of free-spiritedness and inspires an imaginative sense of adventure: From surfing city pavements to kicking it back at your homie’s apartment listening to music and playing video games. The combinations are endless with a pair of Authentic, a sneaker that encourages different looks no matter what the day has in store for you. Your perfect all-day sneakers, the Authentic are just the thing to slip into after waking up in the morning and then reluctantly strolling to the shops to get milk for your cereal. Or when linking with the crew for a laid-back afternoon by the ocean. And even hitting the local dive bar, dancing until you get kicked out, and then crashing at your friend's house after the after-party comes to an end and you have no ride back home.
For the last 50+ years, Vans has been a part of skate, surf, music and street culture. The waffle-sole brand's contribution as recognisable as their classic checkered pattern. Their products carry a rich history of laid-back hedonism and this is still relevant today. From three-quarter skate tees to their beanies, Vans has managed to never let go of their iconic status of ineffable cool, and this doesn’t seem to be changing any time soon.