rayban
GENUINE SINCE

Are you born genuine or have you been genuine since?

SHOP NOW

WOMEN'S SUNGLASSES
MEN'S SUNGLASSES
ICONS
BESTSELLERS
POLARIZED

Rayban

One of the most iconic sunglasses brands in the world, RayBan eyewear was born out of necessity in 1937 to protect piolets eyes. Most known for the Ray Ban aviator sunglasses, they have gone to branch out in various shapes including hexagon, round metal, wayfarer, retro square, rectangular, and browline to name a few. RayBan sunglasses have also been a staple in pop culture with them being worn by famous politicians, actors and musicians. This includes former US president John F Kennedy, Marilyn Monroe, Audrey Hepburn and Tom Cruise who also wore them in Top Gun.

Rayban’s has an extensive history from its inception to the modern day. By the sixties, they had grown their sunglasses range to fifty different styles including men’s, women’s and children’s sunglasses. By the time the eighties came around, they introduced more technical innovations such as the photochromic Ambermatic lens, which debuted a decade earlier, and had the King of Pop Micheal Jackson rocking their shades. At the turn of the century, it also launched its Optical range which was its first prescription lens. While remaining a seminal brand in the fashion space. RayBan has kept its prestige even with more sunglass brands popping up. Continuing to push sunglass technology forward through innovation, it partnered with social media conglomerate Meta for the stories range bringing smart glasses to the masses. Combining their legendary styles with technologies from Meta including camera and audio functionality. Making it possible to live in the moment while making it last.

RayBan sunglasses recently updated their classic shapes with the New Aviator, New Caravan and New Round styles. Superbalist has a wide range of Ray Ban for men and Ray Ban for women. RayBan eyewear is especially versatile since with all of the various styles they can go with any look you’re going for. If you are edgy with a moody wardrobe that wants to look mysterious and aloof. For the sporty ones, there are glasses that are designed specifically for being active and staying on while getting your sweat on. On casual days the aviator style has long been a staple in any fashion lover's wardrobe. Whether it’s for a daytime trek with friends in a pair of jeans and a t-shirt, Going to the market in cargo pants, shirt and jacket. Stepping out for a day out in dresses or a co-ord fit. Aviator-style sunglasses are a universal shape that fits all face sizes and goes with any outfit. Shop Ray Ban online on Superbalist.com and discover ray ban sunglasses for men and ray ban sunglasses women will love.

Why do people wear Ray-Bans?

Ray-Ban has always pushed boundaries with regard to sunglasses technology. The first version was made in 1937 with anti-glare green lenses for airforce pilots in the States since aeroplanes could fly higher. This allowed them to cut out glare without obscuring vision. Since then Ray Ban for men and Ray Ban for women have become pop culture staples having been worn by stars since the golden age of Hollywood, pop starts in the 80s, 90s, and early 00s along with modern-day superstars. Ray-Ban not only offers sophisticated sunglass technology but a range of unique styles that have remained timeless throughout several decades. While the original frame for the now iconic Aviator sunglasses was made from plastic the shift to metal is what propelled the style to become a style staple. Ray-Bans are also known for their superior quality offering full protection against that harmful UV rays from the sun to keep you stylish and safe. Ray-Bans are known to stay in good condition for a very long time with the lenses offering scratch resistance with sturdy frames. Compared to other sunglasses they are also very lightweight which is a huge draw card for people. A good pair of sunglasses are hard to find and with Ray-Ban you’re sure to not be disappointed.

Why is Ray-Ban Sunglasses popular?

The Ray-Ban Aviator is one of the most recognisable sunglass shapes and while others have copied the style the brand has stayed synonymous with it. Along with their logo in the corner, it has been a status symbol even being sported by celebrities such as Kanye West, Catherine, Princess of Wales, Britney Spears, Jennifer Lopez, Tom Cruise and Justin Bieber. The variety of styles outside of the aviator includes the Wayfarer, Clubmaster, Round Metal, Hexagonal Flat Lenses and many others. This ensures that there’s a frame for all face shapes is available along with the superior quality Ray-Ban is known for. Along with this, they have also been a staple in major movies and series such as Top Gunn, The Blues Brothers and Men In Black. They have been able to stay one of the most recognisable brands in pop culture through the decades. Ray-Ban also has a wide price range giving the opportunity for everyone to get the iconic sunglasses without it compromising the quality. The huge celebrity push along with the brand name recognition is why it has been the go-to sunglasses for so long and stays a staple in many people’s wardrobes.