From humble beginnings to global appeal, Nike Inc has an interesting story. For starters, it launched as Blue Ribbon Sports in 1964 and only officially became Nike, Inc. in 1971 – a name which originates from the Greek word for Goddess of Victory. And the iconic Nike swoosh? Designed by a Portland graphic arts student for $35. Success is found in the details and the emphasis that is placed on merging comfort with an all round classic style - just take a look at their sneakers.